Let’s get genuine – there is no lack of marketing solutions that assert to automate your systems, generate leads for you while you rest, and make running your business feel like relaxing on an exotic coastline with your toe in the sand and a cocktail in your hand. GoHighLevel Local Business Playbook..
So, when you hear about GoHighLevel, an additional all-in-one sales and marketing software, your extremely first instinct is most likely “Do I actually require an additional item of software application in my life?”
Entirely sensible. And to be completely sincere? It actually depends upon how you are presently running your company – and where you wish to reach.
Since GoHighLevel isn’t just another glossy object. It’s a strong attempt to replace your confusing stack of marketing applications with one central system. However (and this is a huge but) it’s also obtained a love-it-or-hate-it credibility. Some customers are almost evangelists for it, while others say it’s exaggerated, buggy, and overhyped by affiliates.
So what’s the actual bargain?
Order a coffee and let’s unbox this, human to human.
What Is GoHighLevel?
Think of GoHighLevel as your company’s digital command center. It’s a CRM. It’s an email marketing tool. GoHighLevel is a funnel builder. It’s a text-messaging platform. And it even throws in visit organizing, automation workflows, and client portals forever step.
It’s kinda like if ClickFunnels, ActiveCampaign, Calendly, and your CRM had a child. Then that child grew up to be a teenager with a couple of personality quirks however some significant hustle.
You can run your whole client journey from start to finish inside this one platform. Capture leads. Support them. Schedule calls. Send follow-ups. Collect payments. Rinse and repeat.
No more duct-taping 5 various devices with each other and crossing your fingers they will not break when it matters most.
First Impressions: The UI Is … Weird
Let’s not sugarcoat it– the GoHighLevel site resembles it time-traveled from 2004 and landed in your browser. Font styles clash. Buttons don’t match. There’s a strange use capitalization. It resembles a marketing tool that forgot it’s expected to look … well, marketable.
Yet you recognize what? That janky interface conceals a surprisingly powerful engine.
So if you can surpass the outdated vibe and focus on what’s under the hood, GoHighLevel has a lot going for it.
Who’s It For?
GoHighLevel isn’t trying to compete with Salesforce for enterprise deals. It’s not attempting to lure in huge corporations with billion-dollar budget plans.
It’s built for:
Tiny to mid-sized organizations
Marketing companies
Consultants and coaches
Solopreneurs balancing 47 tabs at once
Basically, if you’re running an organization where consumer purchase, follow-up, and retention matter (and really, when don’t they?), GoHighLevel has something for you.
Especially if you’re tired of paying $30 here, $70 there, and unexpectedly understanding you’re spending a lot more on software than your real marketing.
Let’s Talk Features (Because There Are A Whole lot)
Lead Capture That Does Not Draw
Forget about pasting code right into WordPress or utilizing five plugins to create a kind. GoHighLevel has drag-and-drop builders for landing pages, forms, and also full-on internet sites.
Need a chatbot? They have actually obtained that.
Required a reserving calendar? Yup, that too.
It’s all synced up with the integrated CRM, so leads obtain channelled straight right into your pipeline without you lifting a finger. No Zapier. No mayhem.
Marketing Automation That Feels Smart
You know just how marketing automation occasionally really feels robotic and cumbersome? Not here.
You can produce multi-channel campaigns (email, SMS, voicemail declines, also Carrier) that trigger based on your leads’ behavior.
They open up an email? Trigger a follow-up text. They reserve a call? Pause the email drip. You can establish it all up visually– like a flowchart you really understand.
And if you enjoy AI, there’s an integrated AI device that can manage lead discussions and even publication appointments immediately. So of course, you can finally quit chasing no-shows.
Pipeline and Repayment Devices That Make You Look Pro
GoHighLevel’s sales pipeline provides you a Kanban-style overview of every lead in every phase of your procedure. It’s not exactly cutting edge, yet it’s clean and it works.
Much more importantly, you can really accumulate settlements through your funnels utilizing Stripe. Meaning you can run webinars, book training calls, or sell digital items– all in one location.
Memberships & Courses? Yea, That Too
If you’re marketing on the internet courses or running a membership website, GoHighLevel lets you host every one of that right inside the platform. No requirement to spend for Teachable or Kajabi on the side.
Video hosting? Consisted of.
Unlimited customers? Yep.
And if you’re taking care of customers, you can build out exclusive subscription locations branded to your company.
The Secret Sauce: White Labeling
Here’s where things get spicy.
GoHighLevel isn’t simply a device you use– it’s one you can market.
With the Unlimited Plan, you can white-label the whole platform. That indicates you can rebrand it as your very own software, offer it to your clients, and bill your own regular monthly charge.
Yeah. Check out that once again.
This is why so many companies swear by GoHighLevel– it turns them from provider right into software application business over night.
Getting Started: What’s the Onboarding Like?
You know that sensation when you register for a brand-new platform and quickly really feel shed? You will not obtain that here. The onboarding is quite straightforward:
- Begin your trial– No charge card needed. You get 30 days to check out before you pay a dime.
- Tailor your dashboard– Tailor it to your workflow. Seriously, it resembles relocating right into a new digital office.
- Import your contacts– Publish a CSV and obtain rolling. Easy-peasy.
- Develop your funnel– Make use of the drag-and-drop editor to draw up your sales procedure.
- Set up automations– This is where the magic takes place. Build series that do the hefty lifting.
Exists a learning contour? Sure. Particularly if you’ve never ever utilized devices like this prior to. Yet the benefit deserves it. As soon as you’re dialed in, the time financial savings are wild.
The Price Tag: Bargain or No Bargain?
Below’s the good news: GoHighLevel keeps pricing simple.
- Starter Plan– $97/month: Perfect if you’re a solo driver or small group just getting going.
- Unlimited Plan– $297/month: This one unlocks the white-labeling, API access, and endless sub-accounts– ideal for companies or organizations with several brands.
Contrasted to patching together 6 various devices that add up to $400/month? This is a steal.
What Genuine Users Are Claiming?
The Love GoHighLevel Local Business Playbook
Lots of people are obsessed with GoHighLevel. Here’s why:.
” It’s one of the most effective small business tool I have actually ever utilized.”.
” New features are regularly being presented– feels like the dev group in fact listens.”.
” We include it in every customer package. It just makes sense.”.
Automation, cost, and feature-richness maintain the favorable testimonials streaming.
The Meh
Not everyone is doing a delighted dance:.
The user interface can most definitely use a facelift.
It’s not excellent for incredibly facility B2B sales with long sales cycles.
The CRM, while useful, isn’t as deep as enterprise devices.
The Ugly
Currently let’s speak about the elephant in the area: affiliate spam.
A lot of GoHighLevel’s appeal originates from aggressive associate online marketers hyping it up. And unfortunately, that’s resulted in a flood of excessive sales pitches that make the system seem like it can introduce a rocket to Mars.
Some individuals likewise elevate issues concerning data safety and security. While there haven’t been any kind of massive breaches, it deserves asking the hard concerns before unloading delicate customer information into any type of system.
Is GoHighLevel The Right CRM For You?
Here’s things– there’s no such point as the excellent CRM. What you’re truly trying to find is a device that solves your most agonizing traffic jams and suits your daily workflow without driving you nuts.
So ask yourself:
- Are you tired of stitching together 5 various devices?
- Do you want more automation without more technology frustrations?
- Are you developing funnels, collecting leads, and following up regularly?
- Would white-labeling a platform make good sense for your organization?
If you’re nodding your head, GoHighLevel could simply be your new friend.
If, on the other hand, you have actually obtained a multi-stage sales team with enterprise-level needs, you could intend to maintain looking. This ain’t Salesforce. And it’s not attempting to be.
Conclusion: GoHighLevel Local Business Playbook
GoHighLevel is a whole lot like that flexible multi-tool you keep in your cabinet. It’s not best. The layout is a little janky. The user interface has its traits. But damn, it gets the job done.
And for under $100 to begin? That’s hard to defeat.
If you’re willing to invest a little time learning the ropes and experimenting with the automations, GoHighLevel can seriously transform just how you run your business.
Profits? If you’re the sort of person who likes rolling up your sleeves and building systems that work for you– not vice versa– after that yep … GoHighLevel’s most definitely worth an examination drive.
Proceed. Offer it one month. See what you can develop.