Let’s obtain actual – there is no absence of marketing options that assert to automate your systems, generate leads for you while you rest, and make running your company seem like relaxing on an exotic coastline with your toe in the sand and a cocktail in your hand. GoHighLevel Mortgage Lender Playbook..
So, when you become aware of GoHighLevel, one more all-in-one sales and marketing software program, your really initial reaction is possibly “Do I actually need an additional piece of software in my life?”
Entirely reasonable. And to be totally sincere? It actually relies on how you are currently running your service – and where you intend to get to.
Since GoHighLevel isn’t simply an additional glossy things. It’s a vibrant effort to replace your cumbersome pile of marketing applications with one centralized system. However (and this is a large but) it’s likewise obtained a love-it-or-hate-it reputation. Some customers are virtually evangelists for it, while others say it’s overvalued, buggy, and overhyped by affiliates.
So what’s the real offer?
Get a coffee and let’s unpack this, human to human.
What Is GoHighLevel?
Consider GoHighLevel as your company’s digital command center. It’s a CRM. It’s an e-mail marketing tool. GoHighLevel is a funnel builder. It’s a text-messaging platform. And it also throws in consultation scheduling, automation workflows, and client sites for good action.
It’s kinda like if ClickFunnels, ActiveCampaign, Calendly, and your CRM had a baby. Then that child matured to be a teenager with a few character traits yet some serious hustle.
You can run your entire customer trip from beginning to end inside this one system. Capture leads. Support them. Reserve telephone calls. Send follow-ups. Accumulate repayments. Rinse and repeat.
Say goodbye to duct-taping five various devices together and crossing your fingers they will not damage when it matters most.
First Impressions: The UI Is … Weird
Let’s not sugarcoat it– the GoHighLevel web site resembles it time-traveled from 2004 and landed in your browser. Fonts clash. Buttons do not match. There’s an odd use of capitalization. It’s like a marketing device that forgot it’s meant to look … well, marketable.
Yet you recognize what? That janky interface hides a remarkably powerful engine.
So if you can surpass the outdated ambiance and concentrate on what’s under the hood, GoHighLevel has a whole lot going for it.
Who’s It For?
GoHighLevel isn’t attempting to compete with Salesforce for enterprise deals. It’s not attempting to lure in large companies with billion-dollar budgets.
It’s built for:
Tiny to mid-sized services
Marketing companies
Experts and trainers
Solopreneurs juggling 47 tabs at once
Generally, if you’re running an organization where consumer procurement, follow-up, and retention issue (and truly, when don’t they?), GoHighLevel has something for you.
Particularly if you’re tired of paying $30 below, $70 there, and instantly recognizing you’re spending a lot more on software application than your actual marketing.
Let’s Talk Features (Due To The Fact That There Are A Great deal)
Lead Capture That Does Not Draw
Ignore pasting code right into WordPress or using five plugins to produce a type. GoHighLevel has drag-and-drop building contractors for landing pages, forms, and also full-on websites.
Need a chatbot? They have actually obtained that.
Need a reserving schedule? Yup, that also.
It’s all synced up with the built-in CRM, so leads obtain channelled directly right into your pipeline without you lifting a finger. No Zapier. No disorder.
Marketing Automation That Really Feels Smart
You know exactly how marketing automation often really feels robot and confusing? Not here.
You can produce multi-channel campaigns (email, SMS, voicemail drops, also Carrier) that trigger based upon your leads’ actions.
They open up an email? Trigger a follow-up message. They reserve a call? Stop briefly the e-mail drip. You can establish everything up visually– like a flowchart you in fact comprehend.
And if you enjoy AI, there’s an integrated AI tool that can deal with lead conversations and even book appointments immediately. So indeed, you can finally quit chasing after no-shows.
Pipeline and Payment Devices That Make You Look Pro
GoHighLevel’s sales pipeline offers you a Kanban-style introduction of every lead in every stage of your process. It’s not specifically revolutionary, yet it’s clean and it functions.
Much more importantly, you can actually gather settlements with your funnels using Stripe. Suggesting you can run webinars, publication mentoring calls, or offer digital items– done in one area.
Memberships & Courses? Yea, That Too
If you’re offering online programs or running a membership website, GoHighLevel allows you host every one of that appropriate inside the platform. No need to pay for Teachable or Kajabi on the side.
Video hosting? Included.
Unrestricted customers? Yep.
And if you’re managing customers, you can develop out exclusive membership areas branded to your agency.
The Secret Sauce: White Labeling
Below’s where things get spicy.
GoHighLevel isn’t just a tool you make use of– it’s one you can resell.
With the Unlimited Plan, you can white-label the whole platform. That indicates you can rebrand it as your very own software, supply it to your customers, and charge your very own month-to-month cost.
Yeah. Read that again.
This is why numerous companies speak highly of GoHighLevel– it transforms them from company into software program firms overnight.
Getting going: What’s the Onboarding Like?
You recognize that feeling when you enroll in a brand-new system and instantaneously really feel shed? You will not obtain that right here. The onboarding is pretty uncomplicated:
- Start your trial– No credit card needed. You get 1 month to discover before you pay a dollar.
- Personalize your dashboard– Tailor it to your workflow. Seriously, it’s like relocating into a new digital office.
- Import your calls– Submit a CSV and obtain rolling. Easy-peasy.
- Build your funnel– Utilize the drag-and-drop editor to draw up your sales process.
- Establish automations– This is where the magic happens. Develop series that do the hefty lifting.
Is there a learning curve? Sure. Especially if you have actually never made use of devices such as this before. But the reward is worth it. Once you’re dialed in, the moment savings are wild.
The Price Tag: Deal or No Bargain?
Here’s the bright side: GoHighLevel maintains pricing simple.
- Starter Plan– $97/month: Perfect if you’re a solo operator or little team just beginning.
- Unlimited Plan– $297/month: This one opens the white-labeling, API accessibility, and unrestricted sub-accounts– excellent for firms or services with several brands.
Contrasted to patching with each other 6 various devices that add up to $400/month? This is a take.
What Genuine Users Are Stating?
The Love GoHighLevel Mortgage Lender Playbook
A lot of folks are obsessed with GoHighLevel. Below’s why:.
” It’s the most powerful local business device I’ve ever before used.”.
” New features are frequently being turned out– seems like the dev group really listens.”.
” We include it in every client plan. It simply makes good sense.”.
Automation, price, and feature-richness keep the positive reviews streaming.
The Meh
Not everyone is doing a happy dance:.
The user interface might definitely make use of a renovation.
It’s not fantastic for incredibly complicated B2B sales with lengthy sales cycles.
The CRM, while useful, isn’t as deep as enterprise devices.
The Ugly
Currently let’s talk about the elephant in the area: associate spam.
A lot of GoHighLevel’s popularity originates from aggressive affiliate online marketers hyping it up. And unfortunately, that’s led to a flood of outrageous sales pitches that make the system seem like it can release a rocket to Mars.
Some individuals also elevate worries regarding information safety and security. While there haven’t been any type of huge breaches, it deserves asking the hard concerns before dumping sensitive client information into any system.
Is GoHighLevel The Right CRM For You?
Here’s the important things– there’s no such thing as the ideal CRM. What you’re actually searching for is a tool that fixes your most agonizing bottlenecks and suits your everyday workflow without driving you nuts.
So ask yourself:
- Are you tired of sewing together 5 different devices?
- Do you desire a lot more automation without more technology migraines?
- Are you constructing funnels, accumulating leads, and following up regularly?
- Would white-labeling a platform make good sense for your organization?
If you’re responding your head, GoHighLevel may simply be your new buddy.
If, on the other hand, you have actually obtained a multi-stage sales team with enterprise-level demands, you may intend to keep looking. This ain’t Salesforce. And it’s not attempting to be.
Final Thought: GoHighLevel Mortgage Lender Playbook
GoHighLevel is a whole lot like that versatile multi-tool you keep in your drawer. It’s not best. The design is a little janky. The interface has its quirks. But damn, it gets the job done.
And for under $100 to start? That’s difficult to beat.
If you want to spend a little time learning the ropes and experimenting with the automations, GoHighLevel might seriously transform just how you run your company.
Bottom line? If you’re the kind of individual who likes rolling up your sleeves and structure systems that benefit you– not the other way around– then yes … GoHighLevel’s certainly worth an examination drive.
Go on. Give it 1 month. See what you can build.